Sara Benincasa is so ready to get her glitter on.
The comedian and author isn’t just participating in The Glitter Run on August 20, she’s formed an entire team to join her in getting bedazzled while celebrating diversity.
‘I think The Glitter Run is a wonderful, silly way to get some exercise, make some new friends, and acquire a fabulous costume as you make your way past some amazing landmarks in our city,’ says Benincasa.
‘I'm not a runner, but I will happily walk with buddies and enjoy the weather. It's a really fun activity for kids, too.’’
The 7-color 5K fun run/walk travels a scenic route along Hollywood Blvd. in which participants will be sprinkled in seven colors of non-toxic washable glitter as they pass through seven glitter stations.
There is no fundraising required, just a $70 registration fee for people who take advantage of the early-bird discount by signing up by July 15, or $90 afterward. Children 12 and under run/walk for free.
“I can't wait to sparkle as I run/walk/jog/cartwheel down these LA streets,” says comic Lianna Carrera.
“I'm doing The Glitter Run because it's as festive as only the gays can be. Not only do we look for ways to do good, but we want to have fun and look good while we're doing it. And for a good cause! Doesn't get any better than that.”
Nikki Levy, host of the TV comedy show Don’t Tell My Mother, describes herself as “beyond excited” for the run.
This comes as a surprise even to herself.
“I hate running. Like, seriously. Hate it!” she admits. “But I love lesbians, and I can't wait to be glittery with them.
“I am trying to work out more, so this is a great opportunity to get some friends together and do something fun for a great cause. Also, we're gonna do a post-run brunch like nobody's business!”
Sam Rypinski and Lake Sharpo, owners of Everybody gym in Los Angeles, have even been taking some of their members on training runs in preparation for The Glitter Run.
“These have been glitter-free runs so far,’ says Rypinski. “We are really excited to participate and our membership is excited. We want to get them used to running together as a group. It’s a great concept that brings our community together.”
The run is followed by a Dazzling Dance Party that’s free with registration. This totally immersive experience will feature music from some of L.A.’s most celebrated D.J.’s and a dance floor with special lighting to showcase all the glimmering, glittery bodies.
Says Carrera: “On top of running through glitter tunnels along the way, I'm looking forward to dancing away in glitter at the end of the race. Because how much fun is that?”
The Glitter Run benefits the Los Angeles LGBT Center. This is why YouTube personality Jordan Doww sees the new event as “necessary, important, and groundbreaking.
“The Los Angeles LGBT Center is our home, and I’m happy to support in any way I can. Let’s get running and raising money and awareness.”
The reason for the run has actor Darryl Stephens especially eager to take part.
"I'm always happy to support the Center, particularly since the Center expanded eastward and has formed a partnership with the Latino Equality Alliance,” he says.
“We're at a crucial moment when intersectional coalitions and ally-ships are absolutely necessary to our survival. Bilingual services for LGBTQ folks at Mi Centro, in Boyle Heights, is a great reason to run sparkling in the morning sunshine!"
West Hollywood Mayor Pro Tempore John Duran sees The Glitter Run as “a great way to unite LGBT people from the Eastside and Westside of the City. And to look fabulous while doing so!
“I am going to think happy thoughts while I get fairy dusted!”
The Glitter Run is created and produced by MZA Events.